Sell Your Home at a Premium with Color

Worth the Work?

Wondering if it is worth the work to paint your house before you list it?  A study done by Zillow will have you running to the paint store today!

After reviewing more than 32,000 listing photos across the country, Zillow has released their results of the 2017 Paint Color Analysis.  "Color can be a powerful tool for attracting buyers to a home, especially in listing photos and videos," Svenja Gudell, Zillow's chief economist, reported in a press release. "Painting walls in fresh, natural-looking colors, particularly in shades of blue and pale gray, not only make a home feel larger, but also are neutral enough to help future buyers envision themselves living in the space. Incorporating light blue in kitchens and bathrooms may pay off especially well as the color complements white countertops and cabinets, a growing trend in both rooms."

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Homes painted "greige," a balance between light grey and beige, sold for an average of $3,496 more than similar homes in brown or tan.  To suggest the home is well cared for or has desirable features, use a cool neutrals, such as grey or blue. 

Curious as to what color bathroom has homes selling for an average $5,440 premium?  Here are the colors that sell for top dollar and colors to avoid. 

 

Kitchens

Favorite: Light blue to soft grey-blue, selling for an average of $1,809 more.

Riverside Designers

Riverside Designers

Avoid: Straw yellow to marigold.  Homes sold for $820 less on average.

 

Bedrooms

Favorite: Light cerulean to cadet blue, selling for an average of $1,856 more. 

Linden Creek Home Staging

Linden Creek Home Staging

Avoid: Light pink to antique rose.  Homes sold for $208 less on average.  For those with pink bedrooms that now feel slightly devastated, I get it!  I have a house with little girls that spend their days twirling in tutus and tiaras.  But most buyers do not.  Save them the trouble of having to look past the pretty pink room and add “paint the bedroom” to their to do list.  Choose a neutral color that can be used by anyone.

 

Living Rooms

Favorite: Light beige, pale taupe, and oatmeal sell for an average of $1,809 more.

Linden Creek Home Staging

Linden Creek Home Staging

Avoid: Pastel grey, pale silver to light blue, and periwinkle.  Homes sold for $820 less on average.

 

Dining Rooms

Favorite: Slate blue to pale grey blue.  Navy is also found in dining rooms with white shiplap.  Homes sold for $1,926 more on average.

Linden Creek Home Staging

Linden Creek Home Staging

Avoid: Brick red, terracotta, and copper red.  Homes sold for $2,031 less on average.

 

Bathrooms

Favorite: Light powder blue to periwinkle, selling for an average of $5,440 more.  The oasis created from the serene color tone really pays off!

Avoid: Off-white or eggshell white.  Homes sold for $4,035 less on average.

 

Home Exterior

Favorite: Greige homes sold for an average of $1,526 more.

Hask Custom Homes

Hask Custom Homes

Avoid: Medium brown, taupe, or stucco. Homes sold for $1,970 less on average.

 

Front Door

Favorite: Navy blue to charcoal sold for an average of $1,514 more.

Farrow & Ball

Farrow & Ball

Come back later this week to see the tried-and-true colors we recommend!

Make life more beautiful.

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Reference: Zillow Study